Tweet The Secret Engine Behind Effective Lead Generation, Nurturing and Management Credit to Josh Stailey of The Pursuit Group, Inc. and The Business Marketing Institute For several good reasons, marketing automation is among the most significant initiatives in the marketing profession today. Yet, there remains considerable confusion about what marketing automation is and how to [...]
Archive > February 2011
New Facebook Business Page Layout
Tweet If you frequently visit pages on Facebook you are in for a change of scenery. As of March 1st, 2011 all Facebook pages will be switched to a new page layout. This layout gives page administrators several new capabilities that they did not have previously. This page layout will now mimic the changes that [...]
How To Get Started In Mobile Marketing
Tweet Credit to Michael Brenner and B2B Marketing Insider Mobile is one of the hottest topics in B2B Marketing in 2011. More businesses are embracing smart-phones and tablets as part of their support and operations. And more people are moving their search and content interaction activities to their mobile devices. To meet this change in media habits, [...]
Free Webcast: PR Best Practices for Business-to-Business
Tweet A webcast entitled PR Best Practices for Business-to-Business Markets is now open for registration. The free webcast is scheduled for Wednesday, February 23, 2011 at 12 pm CST. The webcast will include panelist Paul Deffenbaugh, Chief Content Officer of Deep Brook Media, and former Editorial Director of Reed Business Information, along with Neil M. [...]
