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Packaging and MerchandisingProduct package design, signage, plan-o-grams, displays, coupons and promotions, and point-of-sale merchandising — all tapping the branding skills of FUSION b2b. Yes, we understand FDA requirements and retail merchandising guidelines. USG Participating in product research and prototyping naturally led to packaging development for USG SheetRock. FUSION b2b created everything from labels to master cartons, all with the same consistent look. All packaging and merchandising were created in English and Spanish, targeting heavy user Hispanic contractors. (click on thumbnails below to view this complete gallery section)              
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