Local Agency Wins Annual B2B Twitterer of the Year Award
Naperville, IL — March 9, 2010 — Marketing agency FUSION b2b recently was selected as a winner of the 2nd annual B2B Twitterer of the Year Award, which recognizes business-to-business (B2B) organizations for outstanding contributions in practicing, promoting, and/or enhancing business via the micro-blogging sensation Twitter.
Naperville-based FUSION b2b was recognized as the Runner-Up in the Local/Regional category for its Twitter profile @FUSIONb2b, which features over 1,300 followers. In addition to the Twitter profile, FUSION b2b uses Facebook, LinkedIn, YouTube and a corporate Blog to distribute content posts, news and information.
"Twitter and other social media are growing rapidly as a critical weapon in the arsenal of B2B marketing", states Pavel Solyak, Director Social Media for FUSION b2b. "FUSION has taken leadership in B2B social media by demonstrating marketing results including sales inquiries and leads, PR placements, improved search engine results and website traffic, and other metrics."
Hubspot and American Express Open were the winners of the National category. The Hubspot Twitter profile is one of the most active on the internet with over 30,000 followers.
About B2B Twitterer of the Year Awards
B2B Twitterer of the Year (B2BTOTY) Award recognizes B2B organizations for outstanding contributions in practicing, promoting and/or enhancing business via the micro-blogging communication tool, Twitter. For more information on the winners, nominations and guidelines, visit http://www.b2btoty.com/ and follow http://twitter.com/b2btoty.