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Direct MarketingIdentify your customers, and communicate with them via mail, telephone, Email. Target with no waste. FUSION b2b can manage the whole kahuna. From that pesky database to fulfillment. List development to creative. Dimensional mailers for impact. CD-ROM self-mailers. Inexpensive postcards. Email newsletters for cost-efficient relationship marketing. Did we mention measurable? FC Lighting In support of FC Lighting's new identity system, FUSION developed a set of targeted email newsletters. Those sent to architects and lighting designers contained support specifications, and measured click-throughs. Those sent to sales reps communicated product information and sales programs. (click on thumbnails below to view this complete gallery section)     
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